What if you don’t want to sound like you’re selling?
Marketing is not sales, nor should it sound like it is. Here’s why.
Tag Archives: Perspective
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They unsubscribed! Now what?
Don’t you hate it when you unsubscribe from an email newsletter, only to see them show up again in your inbox? I’ve seen unsubscribe systems say things like, “It may take up to a month to remove you from the list so you may see a few more messages from us.” Isn’t that unacceptable? I […]
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Same Place, Different View
Perspective 10 years later, and some things I missed back when I thought I was “stuck”.
