TheCommCoach Earns 2016 Constant Contact Solution Provider All Star Award
TheCommCoach, a digital marketing consultancy, has been named a 2016 Solution Provider All Star Award winner by Constant Contact.
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Gotta Get a GIF: Enhance Your Email with Animated Graphics
Do you want to add some action to your emails? You can do it… just add GIF! A “GIF” – or an animated GIF, to be more precise – is a super-short, repeating video. You’ve likely already seen them in your social media feeds – especially Facebook, Twitter and Instagram. What are GIFs good for? GIFs are […]
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Constant Contact: How to Delete Multiple Contacts
If you’ve attended one of my Constant Contact Boot Camps, you may have uploaded 20 fake contacts (which is how we practice uploading large sets of contacts all in one go). Here’s how to remove those fake addresses from your email list: In your Constant Contact account, go to “Contacts” On the left side, you’ll see a […]
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Crowdfunding? You need a marketing strategy.
Have you thought about using crowdfunding to raise money? If you want to be successful, you’ll need a marketing strategy! Here are some key things to think about as you develop that strategy.
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How to Generate Leads Using Email Marketing
When you’ve already connected with new leads and you’re looking to actively nurture relationships, email marketing is a great tool! But what about generating new leads? Can you use email marketing for that? At first glance, it seems like the answer is no, but in fact… you can! Here are 5 ways to connect with new leads using email marketing!
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The One Thing You Should Do Before You Hit Send
There’s one thing you should do with every email you send. It’s something that’s easy to skip… but it matters!
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They unsubscribed! Now what?
Don’t you hate it when you unsubscribe from an email newsletter, only to see them show up again in your inbox? I’ve seen unsubscribe systems say things like, “It may take up to a month to remove you from the list so you may see a few more messages from us.” Isn’t that unacceptable? I […]
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Sending a Follow-Up Email: What NOT to do (and what to do instead)
There are ways to reach out and encourage people to take action, and there are ways that are destined to backfire. Make sure you know which approach will serve your needs best!
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What Can You Learn From Your Email List?
Your email list is incredibly valuable! In addition to giving you the ability to connect directly with the people on that list, sending emails to that list can give you important information about your contacts. Here are 3 things you can learn when you send email to your list of customers and prospects: Who opened your […]
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10 Guidelines to Design an Effective Email Every Time
Designing an email can seem like a complex project. Here are 10 guidelines for designing an effective email every time.
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Top 5 Challenges of Writing Newsletters
The top 5 challenges that I see business owners struggle with when trying to produce an effective newsletter, and some ways that you can manage those challenges and have better success leveraging your online communication.
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Measurement Matters
The marketing rule of thumb is this: If you’re not measuring, you’re not marketing. Why does measurement matter so much?
